Improve SEO — Without Re-launching Your Site
Search-quality + traffic improvements, tracked in GSC
Improve SEO — done properly, by senior engineers
Most SEO stalls are not a content problem — they are an engineering problem dressed up as one. Pages that render only via JavaScript, canonicals that point at the wrong URL, invalid schema that kills rich results, crawl budget wasted on faceted URLs, and Core Web Vitals dragging down otherwise-strong content. Because Krapton is an engineering team first, we fix the technical debt other SEO agencies can only flag, then layer the content and schema improvements that earn the click. We work the opportunity by search intent and impact — not a 200-item checklist — ship every fix behind a pull request you review, and verify each one in Search Console with a re-crawl so the work is measurable rather than a monthly retainer of vague "optimisation".
What you're seeing
Your traffic is flat, your competitors are pulling ahead, and you don't have a clear SEO plan.
Our approach
We deliver an opportunity audit — content gaps, technical debt, link priorities — and execute the top items inside a single engagement.
Symptoms teams come to us with
- Traffic plateaued months ago with no clear path back
- Competitors outrank you on terms you should own
- Core Web Vitals stuck on "Needs Improvement"
- Thousands of URLs crawled but not indexed
Where we look for upside
- 01Keyword and content-gap opportunities by search intent
- 02Technical drags suppressing otherwise healthy pages
- 03Internal linking and schema on your highest-value URLs
- 04Indexation and crawl-budget waste on low-value pages
What you get
Concrete deliverables, no fluff
Every engagement ends with measurable, documented outcomes — no black-box agency reports.
Keyword + content opportunity audit
Technical SEO fixes shipped behind PR review
Content & schema upgrades on priority URLs
Monthly tracking dashboard
What changes after we ship
A prioritised, intent-led plan
We map content gaps, technical drags and internal-linking opportunities by the traffic they can realistically unlock — not an undifferentiated audit dump.
Technical debt actually fixed
Indexation, canonicals, rendering, redirects and schema fixed in code and verified, not just listed in a report.
Schema that earns rich results
Valid JSON-LD on your money pages, validated in the Rich Results Test and guarded by a CI lint.
Tracked in Search Console
We baseline before we start and track impressions, clicks and rankings so the impact is visible.
From brief to shipped fix
A transparent, low-risk process — a senior engineer reads your brief personally, and nothing starts until you approve a written plan and price.
Diagnose
A senior engineer reviews your brief, reproduces the issue, and pinpoints the real root cause — not the symptom — before any code is touched.
Scoped plan & quote
You get a written plan to improve SEO, a firm timeline, and a fixed quote. Nothing starts until you approve it — no surprise invoices.
Ship the fix
We implement on a branch and open a pull request you review, working to your code-review standards on your repo — never a black box.
Verify & hand off
We verify on staging and production, share before/after evidence where it applies, and leave you a short hand-off note so the fix sticks.
Situations we handle
Traffic plateaued for months
Healthy content, flat growth. We find the technical ceiling and the content gaps holding the whole domain back.
A JS framework hurting SEO
A React/Next SPA Google indexes poorly. We move critical content to SSR/SSG and verify crawlability.
A migration that lost rankings
A redesign or replatform dropped traffic. We audit the 301 map, fix the regressions and recover the lost equity.
Why teams hand this task to Krapton
Senior engineers only
Your brief is read and handled by a senior engineer — no junior hand-off, no sales-rep filter in between.
Root cause, not a patch
We reproduce and fix the underlying cause, then add a guard so the same class of issue does not quietly return.
Your repo, your standards
Every change lands as a pull request you review, on your repository, following your existing review process.
NDA on day one
Confidentiality and IP are covered before we look at a single line of code. All work stays in your accounts.
Fixed quote up front
You approve a written plan and price before work starts. If scope changes, we re-quote in writing — no surprise invoices.
Proof, where it applies
Performance, SEO and reliability work ships with before/after evidence so the result is measurable, not anecdotal.
Three ways to engage
No retainer required. Pick the model that matches the work — pricing for this task starts from $1,500, with a fixed quote before anything starts.
Per task
Most popularOne clearly-scoped fix at a fixed price. Best when you know exactly what is broken and want it handled end to end.
- Fixed quote up front
- One PR, reviewed by you
- No retainer required
Hourly
Pay only for the hours worked. Best for diagnostics, audits, or exploratory work where the scope is still emerging.
- Weekly timesheets
- Pay for what you use
- No minimum commitment
Per sprint
A focused 1–2 week sprint when the work is bigger than one fix but smaller than a full project.
- 1–2 week blocks
- Clear sprint goal
- Scale up or stop anytime
Tooling we use
Industry-standard stack, no proprietary lock-in
Improve SEO — your questions, answered
How much does it cost to improve SEO?
Pricing starts from $1,500 and depends on the scope we find during the diagnostic. You get a fixed, written quote before any work begins — most engagements like this run 2–4 weeks.
How long does it take to improve SEO?
Typically 2–4 weeks for a focused engagement. After a short diagnostic we commit to a firm timeline so you know exactly what to expect.
Will you work directly on our existing codebase?
Yes. We work on your GitHub, GitLab or Bitbucket, ship every change as a pull request you review, and follow your code-review standards — not ours.
What exactly will I have at the end?
Concrete, documented outcomes — Keyword + content opportunity audit, Technical SEO fixes shipped behind PR review, Content & schema upgrades on priority URLs, and more. No black-box agency report.
How quickly can you start, and do you sign an NDA?
For a focused task like this we can usually start within 24–48 hours of the brief. We sign an NDA on day one, before we look at any code — yours or ours.
How do you measure whether the work paid off?
We baseline before we start and track impressions, clicks, rankings and Core Web Vitals in Search Console and analytics, so the impact of the work is visible rather than anecdotal.
Are you an SEO agency or an engineering team?
An engineering team that does SEO properly. The difference matters: we fix the rendering, indexation, canonical and schema problems in your codebase that most agencies can only add to a report, then ship the content and schema improvements too.
Do you guarantee a #1 ranking?
No honest team can guarantee a specific position — rankings depend on competitors and Google's algorithm. What we guarantee is that we fix the technical and content issues holding your pages back, verify each one, and track the results transparently in Search Console.
More in SEO Growth
Related tasks we handle
Keep exploring
Related tasks and resources to plan your next step with Krapton.
Let's get this off your plate
Send a 60-second brief on Improve SEO and a senior engineer replies within 24 hours with a plan and a fixed quote. NDA on day one, no retainer required.