Zainab Essentials

Zainab Essentials is a premium artisanal candle brand founded by Neha Saifi, crafting hand-poured, small-batch scented candles from 100% natural soy wax. With 12+ unique scents, a minimum 7-day curing process, and 45+ hour burn times, every candle is built to last and delight.

The brand serves direct consumers, wholesale partners, and bespoke gifting clients — including custom hand-lettered wedding favours. Krapton designed and developed their e-commerce storefront to convert browsers into buyers, with 500+ newsletter subscribers and growing D2C, B2B, and B2C revenue streams as proof of the results.